Tourism and Health in Cartagena Colombia 2018

The globalization of the health sector has given rise to a new form of tourism that is known as health tourism, within which medical tourism stands out as a rapidly growing sector in the world. The number of developing countries that offer medical services to tourists from abroad is increasing. Although Cartagena has an impressive inventory of natural, tourist and historical attractions, such as hotels, restaurants, shopping centers, beaches, etc., the general trend in the industry is that patients prefer to obtain medical treatment in a relaxing environment. , for which it is necessary to provide facilities and services that provide relaxation and recreation, not only for patients, but also for companions (Heung et al, 2010). This has to do with the integral management of the patient and with the value chain of the industry, which in the case of Cartagena presents problems of integration with welfare services, transportation, lodging and recreation, among other providers of goods and services.

In Cartagena, until now there has not been a clinic or hospital with an iconic brand that can support the creation and promotion of medical tourism products. This makes the road harder, for example, in other cities such as Bogotá and Medellín, medical tourism is being promoted through important clinics and hospitals such as the Fundación Cardioinfantil and the Pablo Tobón Uribe Hospital. The same was done in Thailand with the Burungrad Hospital and the results have been seen more quickly. With this in mind, we invite you as part of the tourism sector in the city to build a strategic alliance to increase the quality of medical tourism in Cartagena, build an image based on the good reputation you have and our health team. infrastructure with the quality of services that both loans. In collective we will take care of the health of its tourists working integrally with excellent human resources, infrastructure and personalized treatment to national and international

Dr . Manuel Torres Sanchez .MD.MSc.PhD

https://manueljaviertorres.wixsite.com/website